Featured Image Credit: Instagram/ @kimkardashian
Topics: Kim Kardashian, Lifestyle, Shopping, Sports
Melanie Whyte
Topics: Kim Kardashian, Lifestyle, Shopping, Sports
Right before women’s basketball season starts, Skims kicked off its official underwear partnership with the WNBA. The star-studded campaign includes WNBA legend Candace Parker, featured alongside second-draft pick Cameron Brink, Dijonai Carrington, and all-stars Kelsey Plum and Skylar Diggins-Smith. With record-breaking popularity, the WNBA is finally getting the attention it deserves from major brands. So yeah, this is a big fucking deal.
Besides the obvious wins on the court, women’s basketball has also been in the spotlight for its game-day fashion. “The [WNBA] style varies from ultra-feminine to masculine, and I love that young people can see themselves in someone represented in the W — because we have it all,” Cameron Dink tells Elle. “We show that everyone doesn’t have to fit in the same traditional box to have style.”
This isn’t the first time Kim Kardashian’s shapewear brand has moved into sports, but it is the first to celebrate female athletes. The five athletes sported (hehe, get it?) Skims’ Fits Everybody underwear collection in various skin-tone briefs while dripping in diamonds, dribbling basketballs, and posing in stiletto heels. Honestly, it’s giving supermodel. And also, total badass.
“If I had to describe myself with one word on the court, it would be menace,” Diggins-Smith (who recently returned from maternity leave!!!) says in the campaign video. Not to be all, “When I grew up, I wish I had someone like her to look up to,” but come on!! The expectations for girls and women to be polite, quiet, and easygoing is an exhausting — and boring — checklist. Now, I want to be a menace when I grow up.
Here are our favorite items from the Skims x WNBA collection.
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$28.00
Seen in the Skims x WNBA campaign, all five athletes are wearing the Fits Everybody Bandeau. With four stars and over 2,800 reviews, it’s clearly a fan favorite. Pro tip: wear it as a cute crop top in the summer.
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$22.00
Dijonai Carrington is seen in the Fits Everybody Boyshorts. Not only are they super comfy and stretchy, they’re super thin and stay in place. A five-star reviewer admits to even using them as makeshift bikini bottoms. Do what you gotta do, girl.
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$20.00
The cheeky brief is apparently Cameron Dink’s go-to pair during games. “It provides excellent seamless coverage,” the basketball player told Elle. “It’s so comfortable that you forget you have anything on.” Umm add to cart.